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Description
Nature's Variety Instinct Be Natural Salmon & Brown Rice Recipe Dry Dog FoodNatural nutrition begins here. Instinct Be Natural Real Salmon & Brown Rice Recipe starts with wild caught salmon and never contains filler, corn, wheat, soy or by product meals or artificial preservatives and colors. Guided by our belief in the power of raw, each piece is tumbled with crushed freeze dried raw fish raising the bar in nutrition and taste. Features Wild caught salmon is our first ingredient, making real animal proteins our #1 and #2
Natural nutrition begins here. Instinct Be Natural Real Salmon & Brown Rice Recipe starts with wild-caught salmon and never contains filler, corn, wheat, soy or by-product meals or artificial preservatives and colors. Guided by our belief in the power of raw, each piece is tumbled with crushed freeze-dried raw fish - raising the bar in nutrition and taste.
Features
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Wild-caught salmon is our first ingredient, making real animal proteins our #1 and #2 ingredients followed by hearty whole grains
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No fillers - made without corn, wheat, soy, chicken or poultry by-product meal, brewer's rice, artificial colors or preservatives. Poultry-free recipe
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Raw on every piece - our kibble is tumbled with freeze-dried raw for nutrition and taste
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We believe in the power of raw because raw is real meat, natural, protein packed, minimally processed and made from whole-food ingredients
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Made in the USA with the finest ingredients from around the world. Natural nutrition with added vitamins and minerals
Ingredients
Salmon, Menhaden Fish Meal, Oatmeal, Barley, Brown Rice, Canola Oil (preserved with Mixed Tocopherols and Citric Acid), Salmon Meal, Dehydrated Alfalfa Meal, Ground Flaxseed, Natural Flavor, Carrots, Montmorillonite Clay, Salt, Apples, Blueberries, Cranberries, Potassium Chloride, Vitamins (Vitamin E Supplement, L-Ascorbyl-2-Polyphosphate, Niacin Supplement, Thiamine Mononitrate, d-Calcium Pantothenate, Vitamin A Supplement, Riboflavin Supplement, Pyridoxine Hydrochloride, Vitamin B12 Supplement, Folic Acid, Vitamin D3 Supplement, Biotin), Choline Chloride, Minerals (Zinc Proteinate, Iron Proteinate, Copper Proteinate, Manganese Proteinate, Sodium Selenite, Ethylenediamine Dihydriodide), Freeze Dried Cod, Yeast Culture, Dried Lactobacillus acidophilus Fermentation Product, Dried Enterococcus faecium Fermentation Product, Dried Aspergillus niger Fermentation Extract, Dried Trichoderma longibrachiatum Fermentation Extract, Dried Bacillus subtilis Fermentation Extract, Rosemary Extract.
Guaranteed Analysis
Crude Protein (min): 25.0%, Crude Fat (min): 14.0%, Crude Fiber (max): 4.5%, Moisture (max): 10.0%, Vitamin E (min): 100 IU/kg, *Omega 3 Fatty Acids (min): 1.0%, *Omega 6 Fatty Acids (min): 1.6%, *Not recognized as an essential nutrient by the AAFCO Dog Food Nutrient Profiles
Feeding Guide
Ideal feeding amounts will vary by age, weight, and activity level so the guide below should be used as an initial recommendation. Divide the cups per day by the number of feedings per day. Be sure to always provide clean, fresh water. Along with dry food, we recommend feeding raw or wet food to help increase the amount of water in your pet’s diet. Daily Feeding Guidelines (standard 8 oz dry measuring cup): Adult Maintenance (cups per day): 5-15 lb: ½ - 1 ¼ cups; 16-25 lb: 1 ¼ – 1 ¾ cups; 26-50 lb: 1 ¾ - 2 ¾ cups; 51-75 lb: 2 ¾ - 3 ¾ cups; 76-100 lb: 3 ¾ – 4 ¾ cups Weight Loss (cups per day): 5-15 lb: ¼ - ¾ cup; 16-25 lb: ¾ - 1 cup; 26-50 lb: 1 - 1 ¾ cups; 51-75 lb: 1 ¾ - 2 ¼ cups; 76-100 lb: 2 ¼ – 3 cups Puppies (Except Large Breed [70+lbs as an adult]): Feed up to twice the adult maintenance amount. Pregnant/Nursing Females: Feed up to three times the adult maintenance amount shown above. Transitioning to Instinct: Always introduce a new food over a period of 5 to 7 days, mixing increasing amounts of Instinct with the current food each day. Visit the Instinct Pet Food website for more specific feeding recommendations and information on how to easily combine different forms of food.
Caloric Content/kg
3719
Caloric Content/kg UOM
kcal/kg
Caloric Content
423
Caloric Content UOM
kcal/cup
Life Stages All Lifestages
Transition Instructions
Transitioning to Instinct: Always introduce a new food over a period of 5 to 7 days, mixing increasing amounts of Instinct with the current food each day.
Complete & Balanced Statement
Instinct Be Natural Real Salmon & Brown Rice is formulated to meet the nutritional levels established by the AAFCO Dog Food Nutrient Profiles for all life stages except for growth of large size dogs (70 lbs or more as an adult).
Shipping Notes
- Free Standard Shipping on $100+ Orders to the USA.
- Except Preorder products are shipped in 48 hours.
- Delivery to the USA:
- Standard Shipping : 3-10 business days
- If time is of the essence, please consider selecting expedited delivery for faster service.
Exchange/Return Notes
- We offer a 30-day return/exchange service after receiving.
- Final sale items are not eligible for returns or exchanges.
- To process your return/exchange, please contact us at [email protected]
- Please click here for more details>>> Return & Exchange Policy
4.1 ★★★★★
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Product Reviews
★★★★★ 5
Light, Moisturizing, and Smells Great, Totally Worth It
Style: Sunscreen Lotion 70 SPF, Size: 6.7 Fl Oz (Pack of 1)
I’ve been loving this Neutrogena Beach Defense sunscreen. It goes on so smoothly and feels more like a light body lotion than a typical sunscreen, which I really appreciate. It’s super easy to apply and doesn’t leave that sticky or greasy feeling that a lot of other sunscreens do. My skin actually feels hydrated after I use it, which is a nice bonus especially when I’m out in the sun all day.
The scent is fresh and beachy, not overpowering or too “sunscreen-y,” and it fades nicely after a while. It also absorbs quickly and doesn’t leave a white cast, which makes it great for reapplying throughout the day. I’ve used it at the pool, the beach, and just for everyday sun protection, and it’s held up really well every time.
It’s a little pricier than some drugstore sunscreens, but honestly, the quality makes it worth it. It feels good on my skin, protects well, and doesn’t make me feel gross after hours in the sun. I’ll definitely be picking up another bottle when this one runs out.
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Reviewed in the United States on July 22, 2025
★★★★★ 5
Perfect Little Sun Care Kit — Great for Travel!
Style: Original, Style: Original
I love this Sun Bum Road Tripper set! The travel‑sized products are perfect for tossing into my beach bag or carry‑on, and everything smells amazing. It has all the essentials you need for a day in the sun without taking up a ton of space. The quality is exactly what you expect from Sun Bum — gentle, effective, and reliable.
This is such a convenient little kit for trips, beach days, or keeping in the car. Definitely a must‑have for anyone who loves being outdoors.
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Reviewed in the United States on April 27, 2026
★★★★★ 5
Convienent and necessary
Style: Original
Perfect addition to my backpack for a Disney trip! Loved the bag!
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Reviewed in the United States on May 21, 2026
★★★★★ 5
Travel size products, best sunscreen out there.
Style: Original, Style: Original
Great as always but picture is misleading a bit, this is the small travel size bottle not the full size. I should have read better, still like the set nonetheless of course. Heres a picture for comparison.
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Reviewed in the United States on May 27, 2026
★★★★★ 5
Love Sunbum!!!!
Style: Original
Best combo ever! I use this combo every beach day, and most days in general. I love how well it travels and that there is something for every need! The bag it comes in is such a plus too! Great quality and brand!
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Reviewed in the United States on May 4, 2026
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