SKU: 77837202172

"Rene Gruau" 1984 MAURIES, Patrick

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"Rene Gruau" 1984 MAURIES, PatrickMAURIES, Patrick [209] pp. Franco Maria Ricci Limited edition copy: 1115 6000 & 2886 6000 copies w publisher's clamshell slipcase 1984 13 3 4" x 9 1 4" A Franco Maria Ricci publication devoted to the work of the fashion illustrator Rene Gruau. Gruau's artwork epitomises 1950s fashion and style, and are as recognisiable as Dior's New Look, for which he provided numerous illustrations. Over 100 of Gruau's drawings are reproduced and are accompanied by

MAURIES, Patrick

[209] pp.

Franco Maria Ricci

Limited edition copy:

1115/ 6000 & 2886/ 6000 copies

w/ publisher's clamshell slipcase

1984

13 3/4" x 9 1/4"

A Franco Maria Ricci publication devoted to the work of the fashion illustrator Rene Gruau. Gruau's artwork epitomises 1950s fashion and style, and are as recognisiable as Dior's New Look, for which he provided numerous illustrations. Over 100 of Gruau's drawings are reproduced and are accompanied by Patrick Mauries text in English, Italian and French.

Count Renato Zavagli Ricciardelli della Caminate, professionally known as René Gruau (4 February 1909 – 31 March 2004) was a fashion illustrator whose exaggerated portrayal of fashion design through painting has had a lasting effect on the fashion industry. Because of Gruau's inherent skills and creativity, he contributed to a change in the entire fashion industry through the new pictures that represented the already popular designs created by designers in the industry. The benefits, including economic stimulation and enhancement of advertising are still present in the industry today via a new way of fashion illustration, fashion photography. Gruau became one of the best known and favorite artists of the haute couture world during the 1940s and 50s working with Femina, Marie Claire, L'Officiel, L'Album Du Figaro and an assortment of "high-style" magazines. Gruau's artwork is recognized and commended internationally in some of Paris and Italy's most prestigious art museums including the Louvre in Paris and the Blank in Italy. In addition to his international fame and recognition, "Gruau's artwork is known for its timeless and enduring style".

Personal life
Born Renato Zavagli Ricciardelli delle Caminate in Rimini, Italy, on 4 February 1909, Gruau was the son of an Italian count but instead of following in his father's footsteps and accepting the job of royal military commander his passion and inclination for arts led him to a love and pursuance of fine arts. When René's mother, Maria Gruau, a French aristocrat, and his father separated when he was three, he moved to Paris with her. Gruau then took his mother's last name, which is the name he is known by, opposed to his father's last name and noble connection. At fourteen, Gruau began to support his mother and himself by selling drawings to the Milanese fashion journal Lidel. He was inspired to pursue fashion illustration by his close relationship with his elegant mother.  He demonstrated talent for drawing throughout much of his early life and worked as an illustrator for fashion magazines such as Femina, Marie Claire, and Vogue in Paris in his teens and early 20s. Gruau found it difficult to find work during World War II and ultimately found little work for small or unestablished designers such as Christian Dior before he became popular during this time. He worked as he could and contributed to the concealment of Jewish refugees.

Career

Gruau's signature
Gruau's artistic talent in fashion illustration merited him publication at the age of 14 and by the time he reached 18, he was published internationally, in the US, Italy, and France. In his lifetime, Gruau worked for numerous magazines including Marie-Claire, Femina, Elle, Vogue, Harper's Bazaar, Flair, L'Officiel, Madame Figaro, and L'Officiel de la Couture. Gruau was hired by major designers like Pierre Balmain, Christian Dior, Jacques Fath, Balenciaga, Elsa Schiaparelli, Rochas, Lanvin, Elizabeth Arden, and Hubert de Givenchy. Gruau gave life to their haute couture clothing and expanded their popularity with his captivating illustrations. Gruau's illustrations reinvented many of the designs and gave them lambency and radiance that the fashion industry previously lacked.

Gruau, whose posters often echoed both classical Japanese drawings and Toulouse-Lautrec's sketches of fin de siècle Paris night life, was perhaps best known for creating the marketing images for Miss Dior perfume and for Rouge Baiser lipstick. According to Alan Riding of the New York Times, "everything he did, he evoked the glamour and style of the world of high fashion". Because the technical age of the 20th century had yet to emerge, Gruau's pictures were the advertisements of the time and gave marketing and presentation of clothing a new brilliant flair.

Gruau's first position as artistic director for advertising was in 1947 with Christian Dior. The two together formed the "New Look" of the time, partially a result of Dior's designs, and partially a result of Gruau's combined interpretation and upgrading of old-style graphic illustration. Gruau formed a friendship with Dior that contributed to their successful collaboration and further enlargement of fashion advertisement, which a primary reason he is mostly remembered for his work with Dior.

Gruau moved to the United States in 1948 to work for Vogue and Harper's Bazaar. He remained with the magazine for two years, and then went to work as sole illustrator for Flair. There were exhibitions of Gruau's work at the Paris Musée du Costume in 1989 and Musée de la Publicité in 1999. Rimini, Italy's Riviera, has a permanent collection in its city museum. Today Gruau's works are in the permanent collections of many art institutions, including the Louvre in Paris.

Impact on fashion
During Gruau's lifelong career he collaborated with fashion houses such as Givenchy, Balenciaga, Lanvin, Schiaparelli, and Dior in the fashion area of haute couture. His advertising campaigns for Moulin Rouge and Lido de Paris utilised an old-world aesthetic, celebrating the traditional poster-art graphics of Toulouse-Lautrec, Bonnard and the pre-1900 Parisian artists. He continued to work in advertising designing the hugely influential cinema poster for Fellini's La Dolce Vita in 1959 and working on campaigns for names such as Dior, Air France, Martini, and Omega watches. He has been exhibited internationally at the Paris Musee du Costume and The Musee de la Publicite. The 2011 Spring/Summer Haute Couture Collection of Christian Dior by John Galliano was heavily inspired by Gruau's works

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EZ
Louisville, US
★★★★★ 5
Healthy, Effective, and great when mixed with Splenda and Koolaid mix. The best of many options I've tried.
Flavor Name: Unflavored, Size: 1.46 Pound (Pack of 1)
I've sampled a few different varieties of fiber supplements, including both Benefiber and off-brands, and I found that Metamucil provided the most fiber in the least offensive beverage. Compared to the other brands, this stuff is smoother textured, and goes down easier, as a sort of happy medium between the grittier supplements and the thicker ones. What about effectiveness? I have apocalyptic IBS, and since starting to take this stuff regularly (one giant glass every morning and evening), my BMs have been much more regular, and more manageable. Flare-ups happen less, and it even seems to do a decent job when taken with meals of cutting the hit to my stomach and gut. I tend to take more than the recommended amount, with an even larger serving of water, as I feel like it helps me stay hydrated and full throughout the day. I started taking the classic orange Metamucil, but although I really liked the superior flavor (rather like Orange Tang) it packed several times more sugar in each serving than fiber, so while it was great for digestive health, the overall health impact was too negative. I also sampled the sugar-free berry flavors, but found that, although it was ostensibly healthier, the flavor wasn't great, and in addition it suffered from the aspartame aftertaste and further effects (Aspartame gives me headaches). So this was a dilemma for me. What to do? I actually wrote to Metamucil about it, and they recommended this product. The downside is that it comes with absolutely no flavor, so you need to provide your own in order to mask the texture (I wouldn't dream of trying to mix this in plain water--yuck!) The upside is they pack 100+ servings into a container, and you really are free to blend it into whatever suits your fancy. Obviously if you mix it with something like orange juice, then you're already negating the benefits of this stuff over the sugary orange flavor, but I've personally found a much better way. I like to mix this stuff with Kool-aid mix and Splenda (Sucralose) sweetener. I buy a ton of Splenda and kool-aid as it mixes up tasting sweet, like sugar, but without the calories or aftertaste. You can dump a spoonful of this stuff into a glass of splenda-koolaid, or just dump 8 servings worth of this stuff in with a packet of koolaid powder and a cup of splenda, and then just mix it up and spoon it into water as needed. Better tasting, sugar-free and packed with good useful fiber. EDIT: I wish I could subscribe to this stuff. Price of splenda has gone up, but I've figured out thatyou can just dump 7 packets of koolaid mix and 7 dashes of sucralose into a container of this and shake it up.
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Reviewed in the United States on February 26, 2015
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Review Dude
Charlottesville, US
★★★★★ 5
#1 for #2's
Flavor Name: Unflavored, Size: 1.46 Pound (Pack of 1)
I like the lack of sweeteners and flavor. I just want the stuff that helps me poop. There is some citric acid in it (no idea why) which gives it a mildly acidic taste. Other than that, it does the trick.
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Reviewed in the United States on March 23, 2026
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Strathmont
Houston, US
★★★★★ 5
Good Stuff
Flavor Name: Unflavored, Size: 1.46 Pound (Pack of 1)
If you need more fiber in your diet, you need this. The price is right, it works very well and keeps me regular. I use this instead of the gummies or capsules. That's because you MUST put in in fluid, and hydration is SO important when using a psyllium product as it causes water to be absorbed very quickly once it is ingested, and you don't want to dehydrate! Mixes very well in water and has little to no taste whatsoever. Stay regular, stay hydrated and stay well.
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Reviewed in the United States on April 14, 2026
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Robert
West Palm Beach, US
★★★★★ 4
Works well, but is now too expensive...
Flavor Name: Unflavored, Size: 1.46 Pound (Pack of 1)
The "No added sweeteners" has been my go-to version of Metamucil, but I'm giving it 4 stars and moving on to another brand as the price is over $35 which is too much imo...
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Reviewed in the United States on October 15, 2025
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S. E. Seater
Cuba, US
★★★★★ 5
I like the mildly tart taste of this unflavored, unsweetened drink made up with water.
Flavor Name: Unflavored, Size: 1.46 Pound (Pack of 1)
I like the mildly tart taste of this unflavored, unsweetened drink made up with water. The texture doesn't bother me, with stirring right from the beginning of adding the water, there is no clumping. After 10 days there is no effect on my bowels which were regular previously anyway. My doctor wanted me to use this although I already have a high fiber diet.
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Reviewed in the United States on April 25, 2026

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