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Description
The Do It Yourself Lobotomy: Open Your Mind to Greater Creative ThinkingAn Adweek Book Master the techniques that top companies use to spark creativity In today's business environment, gaining the competitive edge through creative and original thinking is a crucial component of brand strategy. Creative leader of advertising Tom Monahan offers a fresh look at the subject, providing hard and fast methods for freeing the mind and inspiring active creativity in oneself and others. His 180 degree Thinking(TM), 100 MPH Method,
An Adweek BookMaster the techniques that top companies use to spark creativity
In today's business environment, gaining the competitive edge through creative and original thinking is a crucial component of brand strategy. Creative leader of advertising Tom Monahan offers a fresh look at the subject, providing hard and fast methods for freeing the mind and inspiring active creativity in oneself and others. His 180-degree Thinking(TM), 100 MPH Method, and other techniques he employs in his creative consulting practice are easy-to-use strategies for unleashing new ideas and facilitating creative product development, advertising, and marketing plans. This book has the added benefit of Monahan's experience of using these methods at A-list client companies.
Binding Type: Hardcover
Publisher: Wiley
Published: 03/20/2002
ISBN: 9780471417422
Pages: 262
Weight: 1.30lbs
Size: 9.10h x 6.10w x 1.00d
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★★★★★ 5
Wonderful
Color: Blue Flake Tortoise, Size: Small
Beautiful glasses. I get many compliments
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Reviewed in the United States on December 4, 2025
★★★★★ 5
Super
Color: Porcini Tortoise, Size: 52-17-140
Muy buenos les puse mi receta y los uso a diario
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Reviewed in the United States on May 3, 2026
★★★★★ 5
Glasses
Color: Dark Tortoise, Size: 54/17/140
It’s beautiful I like the glasses wonderful
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Reviewed in the United States on January 14, 2026
★★★★★ 1
Glassws are too wide
Color: Dark Tortoise, Size: 54/17/140
Glasses are tood wide. No one have been able to ajust these. Up to now I have not been able to wear them. I don't recommend these.
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Reviewed in the United States on March 29, 2026
★★★★★ 5
divinas mis gafas
Color: Porcini Tortoise, Size: 52-17-140
divinas
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Reviewed in the United States on April 17, 2026