SKU: 30332095775

What Investors Really Want: Know What Drives Investor Behavior and Make Smarter Financial Decisions

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What Investors Really Want: Know What Drives Investor Behavior and Make Smarter Financial DecisionsWHAT INVESTORS WANT Praise for What Investors Really Want "We all share behavioral traits that are major roadblocks to intelligent financial decisions. Bottom line: if you really want to achieve investment success, understand yourself and eliminate or minimize these traits. This book will help you do exactly that." John C. Bogle, Founder, Vanguard Funds "What Investors Really Want enables us to "post mortem" the financial decisions of ourselves and

WHAT INVESTORS WANT

Praise for What Investors Really Want

"We all share behavioral traits that are major roadblocks to intelligent financial decisions. Bottom line: if you really want to achieve investment success, understand yourself and eliminate or minimize these traits. This book will help you do exactly that."
-- John C. Bogle, Founder, Vanguard Funds

"What Investors Really Want enables us to "post mortem" the financial decisions of ourselves and others. The book is extremely valuable for theory, as a survey of how the human animal makes financial decisions, and for the practice of making smarter financial decisions."
--Harry M. Markowitz, Rady School of Management, University of California, San Diego; winner, Nobel Memorial Prize in Economic Sciences

"In investing, we are often our own worst enemies. Meir Statman, an expert in behavioral finance, explains the common errors to which we are prone and helps us make smarter decisions about our investments."
--Burton Malkiel, bestelling author of A Random Walk Down Wall Street

"A masterly review of the many pitfalls and challenges facing market participants today, written by one of the founders of the field of behavioral finance. This volume should be required reading for all investors and their financial advisors "
--Andrew W. Lo, Harris & Harris Group Professor of Finance at the MIT Sloan School of Management

"What a gem Meir Statman is a wise and engaging teacher, and after reading his book, I will be a wiser, better, less anxious investor."
--Don Ezra, co-chair, global consulting, Russell Investments, and co-author of Pension Fund Excellence and The Retirement Plan Solution

"The first step to good investing is always the same, 'know thyself'. If you read this book and don't recognize a lot of yourself in it, you're just not paying attention "
--Cliff Asness, founding and managing principal, AQR Capital Management LLC

"Meir Statman, a leading light of behavioral finance, shines the bright light of modern neuropsychology on all the mental demons that conspire to make you poor. He'll make you laugh, he'll make you cry and, best of all, he'll improve your bottom line."
--William Bernstein, bestselling author of The Intelligent Asset Allocator

Combining the new field of behavioral finance with the real world of investing, this engaging new book explores the mind-sets and motivations behind the major money decisions--and most common mistakes--that investors make every day. With insider's insight, and a storyteller's voice, behavioral finance expert Meir Statman reveals What Investors Really Want . . .

  • Investors want bigger profits with lower risks. How our desire for free investment lunches can leave us with no lunches
  • Investors want to play and win. How our desire to win the investment game can turn us into losers
  • Investors want to save money for tomorrow and spend it today. How we struggle between spending too much and spending too little
  • Investors want status, respect, and social responsibility. How to know what's really important in life
  • Investors do not want to face financial losses. How to recognize and confront the regret that accompanies losses

You'll also learn how age, gender, genetics, and personality affect your investment decisions and how people of different countries and cultures think about risks and returns, poverty, and wealth. You'll discover how behavioral finance provides key insights into the behavior that has rocked investment markets in recent years. And, most important, you'll learn to recognize the desires, thoughts, and emotions that drive your own investment decisions--so you can drive better on your road to investment success.

Binding Type: Hardcover
Publisher: McGraw-Hill Education
Published: 11/16/2010
ISBN: 9780071741651
Pages: 286
Weight: 1.25lbs
Size: 9.27h x 6.19w x 1.06d
Award: Axiom Business Book Awards - Gold Medal Winner

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SKU: 30332095775

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WhatTheSnow
San Leandro, US
★★★★★ 5
A must have high quality Photo Printer for cheap!
If you’re searching for a high quality printer without breaking the bank , this is the printer for you. I had spent a good amount of time researching various printers and the picture quality they offered . I really spent my time looking this up . I found that the Picture quality on this printer is incredible . If you look at other models that can print 13x19 they cost way more. Now the ink capacity I’m not entirely sure about but I do know the ink can be expensive but it’s a trade off for getting an affordable printer without breaking super high quality pictures . Setup was very straight forward and it makes it essentially easy for anyone to connect to their network to print wired or wireless. You have the ability to print from your phone which is really amazing as well . All around this printer is great and if you’re hesitant you should just pull the trigger because you get quality with this model and affordability .
WAS THIS REVIEW HELPFUL?YesReportShare
Reviewed in the United States on November 6, 2025
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christina graves
West Palm Beach, US
★★★★★ 4
Ink is a problem
Printer is great. It prints very nicely.. had no problem setting up.. it all works fine. What I didn't like is the ink is kind of expensive and doesn't seem to last long. Once one color is out .. you can't use at all. Says "print in black" but it only allows that a few pages then it's done even tho there is black ink left. Epson customer service kind of sucks also.
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Reviewed in the United States on October 10, 2025
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A. R. Masters
Omaha, US
★★★★★ 5
Correction: Excellent value, quality and ease of use for color & grey scale; Wi-Fi firmware updates
Straightforward to install on my home WiFi network. The controls and screen are easy to navigate. Firmware updates can be done via WiFi—so much better than downloading an installer to a computer. Surprised that the maximum borderless print size is A3+. I don’t care, because I don’t mind a thin border on 13x19” paper, and intend to print 12x18” or smaller anyway for framing. Good results on real-world test prints with default color and tonal settings in Apple Photos. Astonishingly, perfect color and tonal range in my full-spectrum, full-dynamic range test print of a storefront on 13x19” Matte paper. A garden scene had true hues—borderless on 4x6” glossy paper—but was a bit dark. You wouldn’t notice if you only saw the print. Full tonal range B&W image on glossy paper lost some highlight detail and mid-tone pop compared to what I got from a commercial print shop using Luster paper, but I’m not seeing a color cast reported by others, which is very good news. I bought Epson again after a long hiatus because 1) I have a big stock of paper from pre-covid days, 2) ink cost is not a problem for my limited photo printing needs, and 3) the recent price drop offered a very low up-front cost. This one is smaller and very much quieter than its predecessor. It offers Air Print connectivity, but I prefer WiFi, even from mobile devices. Pretty happy so far. Already useful and B&W may improve with experimentation.
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Reviewed in the United States on August 31, 2024
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ASal27
Birmingham, US
★★★★★ 5
Beautiful, High-Quality Prints — A Great Photo Printer
I was looking for a good quality photo printer that could handle larger sizes, and this Epson XP-15000 really delivers. I’ve been so impressed with the print quality — the 13×19 prints come out beautifully: colorful, bold, and clean. Since it uses individual ink cartridges, it does go through ink pretty quickly, and buying all the separate cartridges isn’t cheap. But the results are worth it. The extra gray and red cartridges really make the colors stand out and give the prints a professional look. I’ve printed a number of images so far, and every single one has come out flawless. I’ve only had it a short time, but I’m extremely happy with it. Honestly, I do wish I had spent a little more and gotten the ET-8550 with the ink tank system, since it’s more cost-effective in the long run — but for what I paid, this printer still does an amazing job. If you’re looking for a printer for craft bags, chip bags, photo prints, stickers — this can handle it all beautifully. I’d definitely recommend it!
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Reviewed in the United States on July 4, 2025
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J F Morris
Battle Creek, US
★★★★★ 5
Easy to set up, print quality is excellent.
I've always been an HP guy but the ink has become so expensive that now I've got no choice but to look at other options. We needed a large format printer that could handle card stock and this printer after much research fitted the bill. We've done quite a few prints the the quality is exceptional. Set up was easy. The printer comes with a CD and quick setup manual, however we needed to go the Epson website to download the actual software suite to be able to print for our needs. The default drivers from the Windows auto installer were not sufficient because we were printing to a custom size of cardstock. After installation of the Epson suite everything was easy and we were off and running very quickly. WIFI connectivity from the printer was easy, the only thing that we had an issue with was the update from the PC however we updated right from the printer screen on the actual printer and it worked flawlessly. The printer has the regular 4 color cartridges as well as a red and a grey. The prints came out with great color accuracy and quality. After a few full page prints the black ink capacity was going down faster so we will purchase extra black ink first just to have it on hand. Also have to say that the printer is very very quiet and we didn't realize it was finished on most of the prints. Highly recommended printer.
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Reviewed in the United States on June 27, 2025

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