Flourishing Enterprise: The New Spirit of Business

Flourishing Enterprise: The New Spirit of BusinessThe notion of responsible business has infiltrated our markets, and "going green" is now a part of our mindset. But, sustainability as we know it is not enough. Flourishing the aspiration that humans and life in general will thrive on the planet forever should be a key goal for every business today. This is a bold concept, like sustainability was a decade ago. Just as sustainability has become a matter of course, so too will flourishing become a

The notion of responsible business has infiltrated our markets, and "going green" is now a part of our mindset. But, sustainability as we know it is not enough. Flourishing--the aspiration that humans and life in general will thrive on the planet forever--should be a key goal for every business today. This is a bold concept, like sustainability was a decade ago. Just as sustainability has become a matter of course, so too will flourishing become a cornerstone of business tomorrow. How are companies to attain this big-picture goal? Drawing together decades of research along with in-depth interviews, Flourishing Enterprise argues that many strategic, organizational, and operational efforts to be sustainable reach the potential of flourishing when they incorporate one additional ingredient: reflective practices. Offering more than a dozen such practices, this book leads readers down a path to greater business success, personal well-being, and a healthier planet. Readers will find that adding reflective practices to existing business efforts does not require more work; it simply changes the way we do our work and, more importantly, the results we achieve. Cultivating emotional and spiritual health is the next frontier; this future-oriented guide develops these core competencies while stretching the ongoing conversation about profitable, sustainable business.

Binding Type: Hardcover
Publisher: Stanford Business Books
Published: 08/27/2014
ISBN: 9780804789134
Pages: 235
Weight: 1.15lbs
Size: 9.10h x 5.90w x 1.00d

Review Citations: Booklist 10/01/2014 pg. 12
Choice 01/01/2015 pg. 856