SKU: 91343674458

Aveda Men Pure-formance Thickening Paste 75ml

$44.96 $49.95
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Ships within 48 hours · Estimated delivery Jul 20 - Jul 25

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Description

Aveda Men Pure-formance Thickening Paste 75mlThe Aveda Men Pure Formance Thickening Paste 75ml is a high performance, 100% vegan formula engineered to provide instant density and a versatile, pliable hold. This professional grade styler marks a breakthrough in mens hair technology, utilizing certified organic amla (Indian Gooseberry) to physically expand each individual hair strand. This Ayurvedic "superfruit" has been used for centuries to promote hair vitality and is now harnessed to provide

The Aveda Men Pure-Formance™ Thickening Paste 75ml is a high-performance, 100% vegan formula engineered to provide instant density and a versatile, pliable hold. This professional-grade styler marks a breakthrough in men’s hair technology, utilizing certified organic amla (Indian Gooseberry) to physically expand each individual hair strand. This Ayurvedic "superfruit" has been used for centuries to promote hair vitality and is now harnessed to provide immediate structural support to fine or thinning hair.

The formula is meticulously balanced with Aveda’s exclusive Pure-Formance™ phyto-active blend, featuring certified organic licorice root, seaweed, and plai. These ingredients work in synergy to soothe the scalp and provide a protective antioxidant shield against environmental pollutants. Unlike traditional "thickening" products that can be sticky or heavy, this paste offers a dry, matte finish that is highly restylable. This 75ml jar is a concentrated grooming essential that respects the hair's biological integrity, leaving it significantly thicker and prepped for a variety of modern, textured styles.

Benefits

  • Instant Hair Expansion: Uses amla to physically bulk up the hair fiber, making it appear and feel significantly thicker and more abundant.
  • Pliable Moderate Hold: Provides enough structural support to define styles while allowing you to restyle throughout the day without losing the "thick" effect.
  • Matte Finish: Delivers a modern, non-greasy look that is perfect for achieving "lived-in" texture and a natural aesthetic.
  • Scalp-Soothing Botanicals: Infused with licorice root and plai to maintain a healthy scalp environment and prevent product-induced irritation.
  • Antioxidant Protection: Helps shield the hair surface from the drying effects of the Australian sun and urban dust.
  • 93% Naturally Derived: Formulated with pure plant, non-petroleum mineral, and water sources according to ISO standards.
  • Signature Pure-Formance™ Aroma: Leaves hair scented with a rich, spicy, and refreshing blend of certified organic spearmint, vetiver, and lavender.

Ideal For

  • Fine or Thinning Hair: Specifically balanced for men who want to camouflage scalp visibility and increase the substance of their hair.
  • Textured Styles: The ultimate solution for achieving "messy" crops, quiffs, or any look that requires a matte, high-definition grip.
  • Short to Medium Lengths: Ideal for providing lift and architectural shape to hair that is prone to falling flat.
  • Clean Beauty Devotees: Perfect for men seeking professional salon results from a 100% vegan, cruelty-free, and Leaping Bunny certified brand.

Why you'll love it
You’ll love this thickening paste because it delivers the "holy grail" of grooming: maximum density with zero weight. At AMR Beauty, we know that our male customers value confidence and efficiency; this product ensures your hair looks sharp and full in seconds. You will love the immediate "oomph" it provides to your roots and the way it allows you to maintain a matte, professional finish even in humid conditions. The sophisticated, earthy scent provides an immediate boost of confidence, leaving your hair smelling masculine and looking exponentially thicker.

Final word
Don't let fine hair dictate your grooming options. The Aveda Men Pure-Formance™ Thickening Paste 75ml offers a sophisticated, science-led solution that respects the biological complexity of your hair. By choosing this high-performance botanical styler, you are choosing a future of resilience, high-definition thickness, and total styling confidence.

Shipping Notes
  • Free Standard Shipping on $100+ Orders to the USA.
  • Except Preorder products are shipped in 48 hours.
  • Delivery to the USA:
  1. Standard Shipping : 3-10 business days
  • If time is of the essence, please consider selecting expedited delivery for faster service.
Exchange/Return Notes
  • We offer a 30-day return/exchange service after receiving.
  • Final sale items are not eligible for returns or exchanges.
  • To process your return/exchange, please contact us at [email protected]
  • Please click here for more details>>> Return & Exchange Policy
SKU: 91343674458

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4.0 ★★★★★
Based on 11 reviews
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Product Reviews
C
Verified Purchase
Cindy Evans
Natrona Heights, US
★★★★★ 5
Durable and a Favorite!
Flavor Name: Variety Packs, Size: 3 Pack, Set name: Large, Flavor Name: Variety Packs, Size: 3 Pack, Set name: Large
I *was* gonna hide them for a later date because they are great for keeping them busy and quiet! But the Amazon box got delivered and my Pittie, Whiskey, was very excited about it... that girl's got a great nose! Through a cardboard box, a sealed bag, and shrink wrap, she knew the best filled bones were in there! She chose the beef one. Otto, my Heinz-57, chose the peanut butter. The bacon and cheese will act as mediator so when they steal and switch, there's always a 3rd bone to keep the peace. These Pawstruck bones don't splinter like the Ol' Roy ones from Walmart (see photo, Ol' Roy is the darker one). Sure, they can manage to break off a few dull, tiny bone chips, but nothing that will hurt them, even if swallowed. Which, in a way is good; hard to break teeth if the bone gives just right. Whiskey is a mega power chewer and can destroy just about anything, but these hold up quite well and don't cause any gastrointestinal upset. The dogs absolutely love them! I also never notice any smell or any significant mess. Very heavy duty and thick, great large size so they really have to work on them. I also like the filling ingredients much better than the corn meal and various fats seen in others.
WAS THIS REVIEW HELPFUL?YesReportShare
Reviewed in the United States on September 16, 2025
J
Verified Purchase
J
New York, US
★★★★★ 5
4 Paws up! My dogs LOVE them
Flavor Name: Variety Packs, Size: 3 Pack, Set name: Large, Flavor Name: Variety Packs, Size: 3 Pack, Set name: Large
I have 2 large dogs who LOVE THESE. A Great Pyrenees mix who’s a skinny 80lbs and a lab/terrier mix who’s a chunky 50lbs. They both love bones and can REALLY chew through them quickly so I’m really picky about what I buy them. Here is what is important to me and how I rate and choose bones. These are my comments on this bone set specifically: Do they break/splinter? -They don’t splinter, I have seen smaller pieces that have broken off and when the bone gets down to the end (but this is normal with bones) at which point those pieces can be thrown away. I have never had an issue with them choking, being too small or hurting my dogs though and they are aggressive chewers so I could see this happening with some dogs and never happening with others. 4/5 stars for this. Do they smell/leave stains on the carpet? -Nope! No odor and they actually leave my dogs breath smelling better and their teeth cleaner! 5/5 stars Does it upset my dog’s stomach? (My bigger guy can’t tolerate a LOT of things, he vomits often and also gets diarrhea if he eats the “wrong” thing so I have to be very cautious.) -NOT at all! No upset tummies. This is always very, very important to me. Make sure you have lots of water nearby for your pups though, these will make them very thirsty. 5/5 stars Do they hurt my dogs tongue, mouth or teeth? -Nope, no issues with this. They’re able to gnaw into these aggressively without hurting themselves. 5/5 stars Are they gone in 2 seconds? -No! I’m always worried the “stuffed” bones will be left in the dust after the stuffing is all gone but my dogs will still keep chewing on these after the stuffing is gone. They still enjoy the bones and they last for quite some time, weeks at minimum. I can also stick some peanut butter or other treats back in the middle after they get the original stuffing all out of them to “reuse” them if it seems like they’re getting a little bored with them. 5/5 stars Do my dogs ACTUALLY LIKE THEM? -They love them. 5/5 stars Price? -Great and totally affordable. $20 for 3 of them.. so less than $7/bone. This is comparable to a bone from the pet store and these last a lot longer than something you would find there in the “fresh” grocery-store-like-section of the pet stores. I’m an avid review reader, especially when it comes to items for my fur babies because I want the best for them. I truly love these bones and will keep buying them. I will continue to buy these!
WAS THIS REVIEW HELPFUL?YesReportShare
Reviewed in the United States on August 26, 2019
C
Verified Purchase
CL
Waukegan, US
★★★★★ 4
⭐️⭐️⭐️⭐️ Finally Found a Long-Lasting Bone That Actually Keeps My Dog Busy
Flavor Name: Variety Packs, Size: 3 Pack, Set name: Large
I’ve tried a lot of filled bones and chew treats over the years, and most fall into two categories: gone in 5 minutes, or upset stomach later. These filled beef shank bones hit the sweet spot. The bone itself is thick, dense, and real, not a thin, brittle shell. My medium-large dog is an aggressive chewer, and this keeps him occupied for a solid 30–45 minutes working on the filling, then even longer gnawing on the bone afterward. The filling smells fresh and appetizing (not rancid or overly greasy), and my dog goes crazy for it. We’ve tried the cheese-style and peanut butter–style fillings, and both were a big hit. No crumbly mess, no weird residue, and no digestive issues so far. What I really appreciate is that these feel safer than many cheaper alternatives. The edges don’t splinter, and the bone wears down gradually instead of cracking. Why I’ll keep buying these: • Long-lasting even for power chewers • Real beef shank bone, not pressed junk • Filling dogs actually care about • Helps with boredom and anxiety • Good value compared to pet store brands Minor cons: • Can get a little smelly after heavy chewing • I supervise and take it away when it gets small (as with any bone) If you’re tired of wasting money on chews that disappear in minutes, these are a fantastic upgrade. My dog is obsessed, and I finally feel good about what I’m giving him.
WAS THIS REVIEW HELPFUL?YesReportShare
Reviewed in the United States on February 5, 2026
A
Verified Purchase
Ashleyyyy
Whiting, US
★★★★★ 5
Best bones out there
Flavor Name: Variety Packs, Size: 3 Pack, Set name: Large
These are the best bones I’ve ever bought. I have a lab puppy and as you can imagine most bones don’t last long around here, but this one keeps him entertained for days.
WAS THIS REVIEW HELPFUL?YesReportShare
Reviewed in the United States on June 4, 2026
R
Verified Purchase
RebaJane
Phoenix, US
★★★★★ 5
Happy doggy dancing my ensue
Flavor Name: Variety Packs, Size: 1.26 Pound (Pack of 1), Set name: Small
I haven’t tried them, but the dogs seem to like them. They do that tippy tappy happy dance when these come out.
WAS THIS REVIEW HELPFUL?YesReportShare
Reviewed in the United States on April 26, 2026

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