SKU: 66721404251

Piensa Como Amazon: 50 1/2 Ideas Para Convertirte En Un Líder Digital / Think Like Amazon

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Piensa Como Amazon: 50 1/2 Ideas Para Convertirte En Un Líder Digital / Think Like AmazonLos secretos del lder mundial de ventas por internet "En el panorama actual, o ests compitiendo contra Amazon o ests tratando de descubrir cmo aprovecharla para tu negocio. De cualquier manera, es mejor que entiendas su mentalidad, lo que determina cmo funciona. Habiendo trabajado en Amazon en sus primeros aos, puedo dar fe de que este libro definitivamente captura la esencia y los principios inquebrantables que hacen de Amazon una empresa como

Los secretos del líder mundial de ventas por internet


"En el panorama actual, o estás compitiendo contra Amazon o estás tratando de descubrir cómo aprovecharla para tu negocio. De cualquier manera, es mejor que entiendas su mentalidad, lo que determina cómo funciona. Habiendo trabajado en Amazon en sus primeros años, puedo dar fe de que este libro definitivamente captura la esencia y los principios inquebrantables que hacen de Amazon una empresa como ninguna otra". --Kirk Beardsley, vicepresidente Ejecutivo de Digital en Nordstrom y exdirector de Desarrollo de Negocios en Amazon


"Utiliza las herramientas de este libro para resolver los desafíos aparentemente imposibles a los que se enfrenta tu empresa hoy, y tus clientes te lo agradecerán con su lealtad y sus carteras". --James Thomson, socio de Buy Box Experts y exjefe de Amazon Services


"Este libro proporciona a los innovadores un marco poderoso para liderar en la era actual de disrupción y transformación digital. Ya sea que tu organización sea una startup de una sola persona o miembro de Fortune 500, las 501/2 ideas de John Rossman permitirán a los ejecutivos y sus equipos repensar su negocio, obsesionarse con los clientes y ganar en la era digital". --Mark Bertolini, expresidente y director ejecutivo de Aetna Inc.


ENGLISH DESCRIPTION


"Reading this book is like having Jeff Bezos advise me."--Eric Martinez, Founder and CEO of Modjoul


The former Amazon executive who launched and scaled Amazon Marketplace delivers the ultimate playbook on how to "think like Amazon" and succeed in the digital age.


"What would Jeff do?" Since leaving Amazon to advise start-ups and corporations, John Rossman has been asked this question countless times by executives who want to know "the secret" behind Amazon's historic success. In this step-by-step guide, he provides 50 1/2 answers drawn from his experience as an Amazon executive--and shows today's business leaders how to think like Amazon, strategize like Bezos, and beat the competition like nobody's business. Learn how to:



  • Move forward to get back to Day 1--and change the status quo.

  • Use the "working backwards" innovation and problem-solving approach to lead the way.

  • Become a platform company--with the right platform strategy.

  • Create customer obsession--and grant your customers superpowers.

  • Experiment, fail, rinse, and repeat.

  • Decentralize your way to digital greatness.

  • Master the magic of small autonomous teams.

  • Avoid the trap of past positions.

  • Make better and faster decisions.

  • Use metrics to create a culture of accountability and innovation

  • Use AI and the Internet of Things to reinvent customer experiences.


In addition to these targeted strategies, you'll receive a rare inside glimpse into how Jeff Bezos and Amazon take a remarkably consistent approach to innovate, explore new markets, and spark new growth. You'll understand the unique mindset and inner workings that drive Amazon's operational excellence, from its ground-up approach to new digital markets to its out-of-the-box attitudes on innovation. Along the way, you'll learn specific game-changing strategies that made Amazon stand out in a crowded digital world. These include actionable ideas that you can use to transform your culture, expand your business into digital, and become the kind of platform company that customers obsess over. Rossman also offers invaluable insights into the latest technologies, e-commerce marketing, online culture, and IoT disruptions that only an Amazon insider would know.


If you want to compete and win in the digital era, you have to Think Like Amazon.

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SKU: 66721404251

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Experienced Bluetooth Owner
Lowell, US
★★★★★ 5
Absolutely the best toe I've ever owned
There are plenty of pockets and even when it's full it's light weight - I don't know how it does it but I am not burdened down when I have it filled with my thing including a laptop! You now hoe family members ask "Can you put this in y our purse?" Well there are plenty of pockets - nothing will get lost in the bottom of your purse ever again.
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Reviewed in the United States on June 21, 2024
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Mary Eileen Koehler
Phoenix, US
★★★★★ 5
Love this bag
Size: One Size, Color: Vintage Patch
Great bag
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Reviewed in the United States on September 26, 2024
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GodsGirl
Lexington, US
★★★★★ 5
Great bag – very durable
Color: Colourful Flowers in Black
Bought this to replace an existing computer bag that I use for college. I typically hold a lot of stuff and my bags become heavy. This bag holds up! Carries a lot of stuff, including my standard laptop, a few books, etc. It also has a zipper area to put things I need to find easily. Style and design also very cute. Honestly, a great bargain.
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Reviewed in the United States on January 1, 2026
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Patricia Dodd
Cuba, US
★★★★★ 5
love the colors
Color: Blue Flowers
I love the colors on this bag, and the size is big enough for me to put my normal purse stuff in plus pack my lunch in it, and there are 2 drink holders on the ends. It seems made from waterproof material. Although I thought it was canvas when I ordered, and I thought it had a padded computer pocket. That isn't true. But I was looking at so many tote bags, I may have gotten them confused in my head. But it seems really well made and there is plenty of room in the bag if you have a padded computer sleeve for your laptop and then place it in the bag.
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Reviewed in the United States on January 7, 2026
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Mastrauckas71
Cuba, US
★★★★★ 5
It’s a Nice Big Bag!
Color: Blue Flowers
I bought this bag for my mom as a Christmas present and she loves it. She’s a big purse lady, so it is the right size for her. It has all the pockets in the right places and she loves the pretty floral design.
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Reviewed in the United States on January 1, 2026

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