SKU: 35403233773

Zocalo + Adobe

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Description

Zocalo + AdobeCotto, a Terra Cotta love story. Cotto (from the Italian terra cotta or "baked earth") is part of a long line of fired clays that date back to the dawn of civilization itself. From Egyptian water jugs to Chinese roof tiles to Roman bricks terra cotta has been part of the human story for as long as we've had an alphabet. The materials that go into making our Cotto haven't changed much over the millennia, but the way in which they're fired has evolved.

Cotto, a Terra Cotta love story.


Cotto (from the Italian terra cotta or "baked earth") is part of a long line of fired clays that date back to the dawn of civilization itself. From Egyptian water jugs to Chinese roof tiles to Roman bricks terra cotta has been part of the human story for as long as we've had an alphabet. The materials that go into making our Cotto haven't changed much over the millennia, but the way in which they're fired has evolved. From kiln furniture to mold designs to firing method, our handmade and high-fired Cotto is our modern take on an ancient world tradition.

We make Cotto in Mexico, a country with an incredibly rich history in ceramic arts. The techniques to manufacture our modern terra cotta have their roots in the arrival of the Spanish and the establishment of San Miguel de Allende in 1551. A UNESCO World Heritage site, San Miguel is arguably one the most important colonial cities in all of the Americas. It's also covered in historic terra cotta. From ancient roof tiles to 400 year old floors, it's a city that takes fired clay to a whole new level. It's also the fitting home of our Cotto line.


How It's Made

Made from locally sourced organic clays, our hand crafted Cotto elevates the storied tradition of terra cotta. Each clay formulation is mixed with water and blended to the ideal consistency. The clay mixture is pressed to shape in a mold and allowed to dry for 1-2 weeks. This is to achieve the right moisture level for firing. It's also at this point that wood ash is added to the surface of our "Fired Earth" tiles. The ash is what gives Fired Earth its unique surface coloration. An important note here this process is highly dependent on the weather. San Miguel has a distinct rainy season that can delay drying times by quite a bit! Once dried, tiles are brushed and stacked, ready for the kiln.

What Sets Our Cotto Apart?

Unlike most Cotto or traditional terra cotta, we high-fire our clay at 1260 Centigrade (230 Fahrenheit). What this means is that the terra cotta becomes "semi-vitrified" increasing in density and decreasing in porosity. Special kiln furniture is needed at such high temperatures to ensure the tiles don't warp or bend. It is also the most difficult step in their manufacture, requiring a skilled technician throughout the day and a half firing period. The result is an incredibly durable, highly unique tile that is unlike any other terra cotta on Earth.


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SKU: 35403233773

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Heather R. hayton
Alexandria, US
★★★★★ 5
Reads like your favorite succession episodes
Format: Hardcover
Great book—thoroughly researched and delightfully written! Highly recommend to all my gamers and friends from that era.
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Reviewed in the United States on December 12, 2025
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Felipe
Alexandria, US
★★★★★ 4
Great insight into an otherwise obscure world
Format: Hardcover
As someone who grew up playing blizzard's games for an unfathomable amount of hours I've always been interested into their inner workings, especially considering their downfall in recent years. This book holds a ton of information and knowledge, is well sourced, and is the work of someone with obvious deep familiarity with the industry and its particularities. Besides the information itself, the book it written in fun and interesting prose, and it keeps the rhythm fast and entertaining, so it reads more like a novel than a journalistic article. Overall, an entertaining piece of insight into a world that is normally quite unknown, even to long time gamers like myself.
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Reviewed in the United States on April 15, 2026
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alex schopf
Grantham, US
★★★★★ 5
Great read
Format: Hardcover
Extremely interesting book
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Reviewed in the United States on March 3, 2026
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Nazih Fares
Draper, US
★★★★★ 3
Great insight on what happened at Blizzard but...
Format: Kindle
My main issue with the book is the lack of non-american stories that explained the bigger picture. As a former Blizzard dev, there's much more than what happened in Irvine and Korea, with Europe's office mentioned almost as a footnote, and nothing else from the other regional stories. Shame but I guess the book would've been double the size.
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Reviewed in the United States on May 12, 2025
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KW
Cuba, US
★★★★★ 5
Insightful inside scoop of Blizzard
Format: Audiobook
An intriguing, well-written exploration of Blizzard’s history and its staff, from inception to modern day, and their design decisions, successes and failures along the way. I loved the many quoted insights, and learning more than just the surface level story that might be found on typical gaming news outlets.
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Reviewed in the United States on November 25, 2025

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