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Description
Color SellsUnlock the powerful influence of hues with our essential guide to Color Psychology. This brand new paperback, measuring 215 x 280 mm and containing 256 pages, explores the profound effect colors have on consumer behavior and marketing strategies. Published by Sendpoints on December 20, 2019, this insightful book dives into the basics of color theory while showcasing its pivotal role in branding and product packaging. With a collection of vibrant color
Unlock the powerful influence of hues with our essential guide to Color Psychology. This brand new paperback, measuring 215 x 280 mm and containing 256 pages, explores the profound effect colors have on consumer behavior and marketing strategies. Published by Sendpoints on December 20, 2019, this insightful book dives into the basics of color theory while showcasing its pivotal role in branding and product packaging. With a collection of vibrant color schemes and stellar examples of package designs from around the globe, this resource provides invaluable insights into creating captivating and effective packaging colors tailored to various products. Elevate your marketing game and enhance your branding strategies by understanding how to leverage color to boost sales and attract customers. This book is perfect for designers, marketers, and business owners looking to optimize their visual strategy. Enjoy the peace of mind that comes with purchasing from a reliable NZ owned business located in Auckland. Since this product is in stock in NZ, you won’t encounter unexpected import charges, customs duties, or taxes. We’re also happy to combine shipping to ensure you receive your order as conveniently as possible.CONDITION: Brand New
Dimensions: 215 x 280 mm
Pages: 256
Bind: paperback
Publisher: Sendpoints
Publication Date: 20-12-2019
Color psychology shows that color has great influence on our mind, which has been widely applied in product packaging and achieved great success in boosting sales. This book exemplifies the critical roles that color plays in branding and marketing, and introduces the basics of color theory. Meanwhile, with useful charts of rich color schemes, the book shows the unlimited possibilities in creating effective packaging colors for different products, which is further examined by a selection of outstanding package designs from around the world.
We are happy to combine shipping. Smartfox is a NZ owned business located in Auckland. This product is in stock in NZ which means no unexpected import charges, custom duty or tax.
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- We offer a 30-day return/exchange service after receiving.
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4.7 ★★★★★
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Product Reviews
★★★★★ 5
Very good for sublimation
Size: 8.5"x11"
Intact and very good for my sublimation
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Reviewed in the United States on May 25, 2026
★★★★★ 5
Great paper and beginner friendly
Size: 8.5"x11"
I Really like using this A-Sub paper
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Reviewed in the United States on June 8, 2026
★★★★★ 4
Works
Size: 8.5"x11"
Works great for sublimation. Get plenty of sheets. Great value for the price. The paper is pretty thick and seems to hold a good amount of ink without smearing.
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Reviewed in the United States on April 9, 2026
★★★★★ 5
My go-to sublimation paper for crafting
Size: 8.5"x11"
I've used several sublimation papers, and this one has worked really well for my crafting projects. The colors transfer bright and vibrant, and the images come out crisp with good detail when using the proper sublimation printer and ink. The paper feeds smoothly through my printer and feels like a good quality weight—not too thin and not overly thick. I've used it for tumblers, keychains, and other sublimation projects, and I've been happy with the results. I also appreciate getting 110 sheets in one pack because it lasts a while, especially when working on multiple projects at once. Overall, this is a reliable sublimation paper that gives consistent results and is great for crafters or small business owners.
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Reviewed in the United States on May 31, 2026
★★★★★ 5
Perfect for beginners
Color: Pink
This set is very beginner-friendly since it comes with all the necessary accessories needed to create heat press items. Everything seems sturdy and good quality, especially for a starter kit. It’s definitely helpful having everything included in one package instead of trying to find and purchase each item individually.
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Reviewed in the United States on May 21, 2026