We Want Beer Prohibition Sign Poster

"We Want Beer" march, which took place on September 28, 1932, in New York City. This march was part of the larger movement to repeal the 18th Amendment to the United States Constitution, also known as the Prohibition Amendment, which had been in effect since 1920.

The Prohibition Amendment prohibited the manufacture, sale, and transportation of intoxicating liquors in the United States, and it was a controversial and divisive issue. Many people saw Prohibition as an overreach of government power and a violation of personal liberty, while others saw it as a necessary measure to reduce crime and improve public health.

The "We Want Beer" march was organized by a group of beer enthusiasts who were fed up with the restrictions of Prohibition and wanted to see it repealed. The marchers, mostly men, carried picket signs with slogans like "We Want Beer" and "Beer Now!" and marched down the streets of New York, attracting a large crowd of onlookers.

The march was a significant event in the history of Prohibition, as it demonstrated the widespread public opposition to the amendment and helped to build momentum for the repeal movement. The 18th Amendment was eventually repealed in 1933 with the passage of the 21st Amendment to the Constitution, which ended the era of Prohibition in the United States. 

So, in summary, the "We Want Beer" march was a demonstration organized by people who opposed Prohibition and wanted to see it repealed. The photograph you mentioned captures a moment from this historical event, which played a role in the eventual repeal of the 18th Amendment.