SKU: 66559478982

Aveda Control Paste 75ml

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Description

Aveda Control Paste 75mlThe Aveda Control Paste 75ml is a high performance, vegan friendly formula engineered to provide a smooth, matte texture with a pliable, medium to firm hold. This professional grade styler marks a milestone in Avedas botanical technology, utilizing certified organic flaxseed and marshmallow root. These botanical extracts work in synergy to provide a "memory" hold that allows the hair to be manipulated and restyled without losing its grip or flaking.

The Aveda Control Paste™ 75ml is a high-performance, vegan-friendly formula engineered to provide a smooth, matte texture with a pliable, medium-to-firm hold. This professional-grade styler marks a milestone in Aveda’s botanical technology, utilizing certified organic flaxseed and marshmallow root. These botanical extracts work in synergy to provide a "memory" hold that allows the hair to be manipulated and restyled without losing its grip or flaking. The inclusion of black tea and organic guar bean helps to resurface the hair fiber, providing a natural-looking matte finish that is perfect for contemporary, textured looks.

The formula is meticulously balanced with babassu-derived emollients, which provide the essential moisture required to keep hair feeling soft and conditioned, even while maintaining a firm hold. Unlike traditional clays or waxes that can be difficult to distribute, Control Paste features a creamy, "melt-in" consistency that easily emulsifies in the palms, allowing for precision application on both damp and dry hair. This 75ml jar is a concentrated styling essential that respects the hair's biological integrity, providing a flexible barrier against the humidity and environmental pollutants commonly found in the Australian climate.

Benefits

  • Pliable Moderate Hold: Provides enough structural support to define complex styles while remaining flexible enough for all-day restylability.
  • Low-Sheen Matte Finish: Delivers a modern, non-greasy look that is perfect for achieving effortless "second-day" texture and grit.
  • Flake-Free Performance: Specifically engineered to dry down without leaving white residue, ensuring your style looks clean and professional.
  • Scalp-Friendly Botanicals: Infused with flaxseed and marshmallow root to protect the hair surface from mechanical stress and environmental dehydration.
  • Versatile Application: Effective for both short, edgy crops and for adding "piecey" definition to the ends of long, layered hair.
  • Weightless Texture: Bulks up the hair fiber to provide natural-looking body and lift without the "heaviness" of synthetic resins.
  • Signature Pure-Fume™ Aroma: Leaves hair scented with a refreshing, spicy-floral blend featuring certified organic ylang-ylang, lemon, and eucalyptus.

Ideal For

  • Short to Medium Lengths: Specifically balanced for those who want to create architectural shape or messy, tousled quiffs.
  • Fine Hair Needing Grip: The ultimate solution for individuals whose hair is naturally "slippery" and needs extra substance to hold a style.
  • Lived-In Textures: Perfect for achieving the "undone" aesthetic, from textured bobs to providing definition in men’s grooming.
  • Active Lifestyles: Ideal for those who need a reliable style that can be easily refreshed after a gym session or a day at the beach.

Why you'll love it
You’ll love this control paste because it delivers the "holy grail" of styling: high-definition grip with a soft-to-the-touch finish. At AMR Beauty, we know that our customers value a "touchable" look; this product ensures your strands stay exactly where you want them without feeling sticky, "frozen," or weighed down. You will love the immediate "melting" sensation as you work it through your hands and the way it instantly transforms limp hair into a structured masterpiece. The sophisticated, earthy botanical scent turns your morning routine into a professional spa ritual, leaving your hair looking expensive and feeling completely revitalized.

Final word
Don't let synthetic waxes or lack of hold dictate your signature style. The Aveda Control Paste™ 75ml offers a sophisticated, science-led solution that respects the biological complexity of your hair. By making this versatile styling treatment the final step in your grooming routine, you are choosing a future of resilience, high-definition texture, and total styling confidence.

Shipping Notes
  • Free Standard Shipping on $100+ Orders to the USA.
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Exchange/Return Notes
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SKU: 66559478982

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4.8 ★★★★★
Based on 25 reviews
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❈ Elizabeth ❈ | Breakawayreads
Cuba, US
★★★★★ 5
Fallen Angels, fae, vampires, oh my!
Format: Kindle
Rating: 4.5 | Spice: 2 (but a good slow-burn) • Main Characters: Huntyr and Wolf • I couldn’t wait to read this book; there was so much hype about it! And there was no doubt why. I fell in love with the characters and the plot itself. This book is mainly plot driven more than friction driven but it’s easy to follow along with. The characters are fun, easily understood. The main setting is at an academy where both the main characters are going through trials and building strength for the final test, The Transcendent. There are fantastic side characters as well. I loved the camaraderie between Huntyr and her friends. But we don’t like Lanson. 😆 We do have some plot twists that come into play throughout the book. Secrets and betrayal to be seen. I did adore Wolf and Huntyr’s relationship. It was a classic slow burn trope. They didn’t hit it off fast, but in time their feelings grew. I loved their banter, so sexy. Wolf is your next book boyfriend; Huntyr is your next vampire assassin independent bad-a*s female. Themes include loyalty, trust, self-discovery, a true slow burn romance. Side note: book ends on a angsty cliffhanger! • Emily, thank you for writing this awesome novel and I cannot wait to devour Book 2, Blood So Brutal! 😍 • Happy reading, my lovelies! xo
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Reviewed in the United States on January 21, 2024
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MelsABookworm
Phoenix, US
★★★★★ 4
“My heart bows to you and you only, Huntress.”
Format: Kindle
3.5 🌟 This book popped up in my KU recommended reading suggestions and the synopsis sounded like what I was in the mood for. I'm so glad I took a chance on it. I went into this knowing absolutely nothing about it and ended up really liking it. I love when this happens. The main characters are likeable and I easily found myself rooting for them. There is a mystery element to each of their backstories that I enjoyed watching unfold and can't wait to get more of. Wolf, in particular, has me fixated. Love him. I found this to be an entertaining, addictive read with a plot that moves along at a good pace. It reads so easily I found myself very reluctant to put it down. Lots of twists and turns and the angst is there. A good set up for the next book to come, for sure. My issues with this book....the dialogue feels a bit juvenile at times and there is a repetitive over use of a particular word phrasing that I found myself giving the ole eye-roll to. There are, without a doubt, some pretty cliche moments that gave me a bit of the cringe. I think this could've certainly 100% benefited from more depth regarding the world building. Perhaps the world building was sacrificed to keep the pacing quick? Just a guess. Also, the lack of consistency of character for the FMC was really evident and so she feels quite illogical at times. Overall, this was a fun and enjoyable read that hit the spot well enough for me. That ending certainly has me impatiently pining for book 2!
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Reviewed in the United States on June 18, 2024
A
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Amazon Customer
Dallas, US
★★★★★ 3
Interesting take on the genre
Format: Kindle
True rating: 3.25 ⭐️ I enjoyed the fresh take on the genre. The best way I could describe the setting and world is an apocalyptic dystopian version of Farie where vampires, fae, and angles struggle to survive in what is left of the world. It was definitely interesting throwing the academy/hunger games aspect into this world as well. Even though I guessed the final reveal early on in the book, I kept hoping I was wrong, and it would take a surprising turn. While the "plot twists" were a bit predictable to me, I still enjoyed the ride this book took me on. Another downfall for me was the plot holes in the world building... I.E. if society has fallen and the world is in the aftermath of war, how are there trains running around the world? Just to take young adults to the trials to get into the golden city? How is the train maintained, the tracks clear, etc? However, I did enjoy the FMC & MMC and thought they were fleshed out nicely. I also enjoyed the side characters but wish some were developed more like Ashalin (sp?). I do find myself rooting for the MCs to succeed and find happiness together, which is obviously an important aspect for romantasy. Overall, was this an earth-shattering, mind-bending, terrific piece of literature? No. But was it the worst thing I've read this year? Also, no. This book has, to me, the bones of a great read & just needs a bit more to push it from an alright book to a great book. Overall ratings: Plot- 3.5⭐️ World building 3⭐️ Spice 2.5 🌶🌶 Main characters 4 ⭐️ Supporting characters 3.5⭐️
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Reviewed in the United States on May 12, 2024
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Verified Purchase
Irene zamora
Houston, US
★★★★★ 5
great book
Format: Kindle
I am really excited to meet the author at the book retreat this month. I really enjoyed this world that she built and most of the female main character Huntress is so awesome. She goes through a lot in this book and the ending; wow! I wouldn't have even guessed. I highly recommend everyone to read this book. I have been so lucky this year that almost all the books I have read have been, so far, 5 out 5 stars.
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Reviewed in the United States on June 2, 2026
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Verified Purchase
Anastasia Goygova
Boise, US
★★★★★ 4
Fallen for the Fallen Angel – A Guilty Pleasure Worth Every Page
Format: Kindle
There’s something deeply irresistible about a dark academia or trial-based setting, a brooding and arrogant fallen angel, and a fierce heroine with enough sass to go toe-to-toe with him. Wings So Wicked is exactly that kind of book—and I devoured it in just a couple of days. To be fair, the plot isn’t groundbreaking. If you’re looking for something fresh and innovative in terms of storyline, this might not be it. But if your reader heart beats faster at the mere mention of enemies-to-lovers, jealousy-fueled banter, magical trials, betrayals, and forbidden tension—you’ll feel right at home. It’s like catnip for those of us with this particular weakness. The chemistry between the leads could have used a slightly slower burn to make the tension sizzle longer, but I still found myself completely invested in their dynamic. There are moments and phrases that feel a bit cheesy or underdeveloped, but honestly? I didn’t care. The vibes were exactly what I wanted. This book isn’t trying to reinvent the genre—it’s here to give readers like me what we crave: high-stakes magical drama, angsty romance, and the thrill of watching a badass girl and her brooding counterpart clash and spark. If that sounds like your kind of story, Wings So Wicked will hit the mark. Here’s hoping Book 2 turns up the heat and keeps the magic alive.
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Reviewed in the United States on May 20, 2025

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