SKU: 37200212164

The Six Disciplines of Agile Marketing

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Description

The Six Disciplines of Agile MarketingUnlock the full potential of your marketing efforts with 'The Six Disciplines of Agile Marketing.' This essential guide delves into a proven framework designed specifically for marketers wanting to embrace Agile methodologies. Authored by renowned consultant Jim Ewel, this insightful book offers clear strategies for integrating Agile principles into your marketing organization. You'll discover how to align your team with common goals, enhance

Unlock the full potential of your marketing efforts with 'The Six Disciplines of Agile Marketing.' This essential guide delves into a proven framework designed specifically for marketers wanting to embrace Agile methodologies. Authored by renowned consultant Jim Ewel, this insightful book offers clear strategies for integrating Agile principles into your marketing organization. You'll discover how to align your team with common goals, enhance efficiency through effective team structures, and implement transformative processes such as Scrum and Kanban. Whether you're new to Agile or looking to refine your existing practices, this book equips you with the knowledge to drive marketing success in today’s fast-paced environment. With 304 pages of in-depth content, 'The Six Disciplines of Agile Marketing' is a must-have for any modern marketing professional. Embrace the shift towards Agile marketing and watch your organization thrive. Learn to adapt, innovate, and collaborate effectively, ensuring your marketing strategies are flexible and responsive to change. Don't miss the chance to elevate your marketing game—order your copy today and take the first step towards a more Agile future.

Note: Shipping for this item is free. Please allow up to 6 weeks for delivery. Once your order is placed, it cannot be cancelled.
Condition: BRAND NEW
ISBN: 9781119712039
Year: 2020
Publisher: John Wiley & Sons Inc (US)
Pages: 304

Note: Shipping for this item is free. Please allow up to 6 weeks for delivery. Once your order is placed, it cannot be cancelled.

Condition: BRAND NEW
ISBN: 9781119712039
Year: 2020
Publisher: John Wiley & Sons Inc (US)
Pages: 304


Description:


Transform your organization using Agile principles with this proven framework 


The Six Disciplines of Agile Marketing provides a proven framework for applying Agile principles and processes to marketing. Written by celebrated consultant Jim Ewel, this book provides a concise, approachable, and adaptable strategy for the implementation of Agile in virtually any marketing organization


The Six Disciplines of Agile Marketing discusses six key areas of practical concern to the marketer who hopes to adopt Agile practices in their organization. They include: 

Aligning the team on common goals 
Structuring the team for greater efficiency 
Implementing processes like Scrum and Kan
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SKU: 37200212164

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SR
West Palm Beach, US
★★★★★ 5
Good start to a series
Format: Kindle
I delayed reading the series for reasons I don’t remember. But my TBR list is huge so I thought I’d take a shot of this and I was pleasantly surprised. I didn’t think the blurb about it was anything special. But it was a very good book. It took some interesting twists and turns. I am so glad the second book is already out. Because I would not have waited patiently. Very slow burn but good storyline. 🔥🔥/5
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Reviewed in the United States on January 3, 2025
J
Verified Purchase
Jammie Clark
Draper, US
★★★★★ 4
A good read
Format: Kindle
Multiple points of view. 3 Alpha men and an Omega male. She is a Beta in training for a new program placing betas in Alpha/Omega packs. Mila is only doing the program for the money to take care of her dad. She wasn't expecting to fall for a pack but when she sees this packs Omega she is done for. There is just something about him. His Alphas are good looking as well. Too bad she is hiding a secret and their government is acting shady. I liked it and can't wait to see where their story goes.
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Reviewed in the United States on November 14, 2023
B
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Bri Hires
Birmingham, US
★★★★★ 3
Slightly repetitive but I did love some things
Format: Kindle
I love this type of story. And omegaverse is one of my all time favorite genres. But there are a few things that pulled me out of my enjoyment while I was reading. It was repetitive at times as well as struggled with telling not showing. So we didn’t always feel like we were experiencing things with the main character. There were also some plot holes but they may still be answered in part 2. Now this isn’t to be said I didn’t enjoy parts of the story. I loved the almost instant love between Mila and Oliver. And how he started changing around her.
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Reviewed in the United States on February 15, 2024
K
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Kimberly G
Massapequa, US
★★★★★ 5
delightful read
Format: Kindle
What a delightful read. The characters are awesome, the plot was so good, I loved it. I was intrigued and it kept me wanting more. Told in multiple pov, the book sucks you in and doesn’t let go. I cannot wait to read the next book.
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Reviewed in the United States on January 30, 2025
K
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Kimberly B
Lexington, US
★★★★★ 4
not bad
Format: Kindle
I loved the plot of this book. The characters just didn’t have a lot of depth. The connections and “love” just weren’t communicated very well in the writing. The author didn’t write the sweet psycho trope very well at all either. Lachlan was just a mess of a character.
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Reviewed in the United States on November 17, 2023

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